Well done MOBEAM!
At last we see an intelligent way to get coupons from a mobile device read by laser scanners!
http://www.mobeam.com/omnibeam/
And sensibly they have launched this as a public app.
It still seems to work just with the Samsung 4 for the moment, and I haven’t tried it yet – but if it lives up to its promise, this could be really important, putting the retailer, the user and the brand into the same e-connection.
Brilliant!